Dislexicon Font

Dislexicon Font

This is a font that I developed over 10 years ago to help me and others with dyslexia be able to read faster and with less errors. I first made it available in 2002 and have edited and modified it to match the needs and concerns of others with Dyslexia. This is what I...
How to keep from destroying your business

How to keep from destroying your business

How to keep from destroying your business I spoke with a business owner the other day, who was blaming his customers for the slowdown of his business. He explained that his customers were turning to other suppliers. These suppliers cut their prices a little or made...
12 Steps to Social Media Marketing Success

12 Steps to Social Media Marketing Success

12 Steps to Social Media Marketing Success Step 1 is research. You need to know your audience. And let me warn you to not skip this step because you may think you know your audience. Your audience can change over time and what worked yesterday, may not work today....
Apple Teaches us about Push Marketing

Apple Teaches us about Push Marketing

Apple teaches us about how bad push marketing is for you and your customers. This is a hard lesson for anyone to learn in business, but one would think a company as successful as Apple would know it by now. When you push your marketing at people it can have damaging...
First? Interactive Online Mapping System

First? Interactive Online Mapping System

I believe this is the first instance of an interactive online mapping system. It was developed on a contract and it was coded in Flash. Before this, all online maps were very static and you had to type in coordinates in order to get it to display the map you wanted....
Five Rules of Followers

Five Rules of Followers

We all want followers both online and off. But more importantly we want high quality followers, people that are interested in our products and services.  To that end here are 5 simple rules of followers that you should use to build and grow your business. Don’t...
The New Rules of Facebook

The New Rules of Facebook

Organic reach on Facebook has dropped and is all but completely gone. So instead complaining about it, let’s all follow the new Facebook Rules: Use Social Campaigns – Photo Contests, Promotions, Newsletter signups, etc. to collect useful data like email...
How to become a LinkedIn Jedi

How to become a LinkedIn Jedi

I know that this is a really long infographic, but there is so much great information packed in it, I just had to send it on. If you want to build long term relationships with customers, prospects and other businesses, LinkedIn is the way to go. There have been a lot...
Facebook Content Map

Facebook Content Map

I know I have been bashing Facebook a bit for business. It used to be a lead generating magnet! Now with the average of 6% (organically) of your fans seeing your posts, you need a solid content marketing plan. And here it is. If you need help setting up a schedule or...
How to build a Super Website

How to build a Super Website

A website is tho only online asset that you have complete control. From there you can launch your marketing quickly and efficiently reaching as large of an audience as you can handle. But there are a number of things you must consider… these are the minimum...