The Website Score Card

httpvh://youtu.be/dlzksNbLUGY How does your web site really rate. There is no actual score care that works for every search engine, but this give you a good idea irrespective of which update to the search algorithm has been implemented. In this webinar I discuss what...

Yes to Spam

Don’t be afraid to say yes to spam I don’t like spam as much as the next person. But for your website, you want to be hit by spam. Does that shock or surprise you? Of course you don’t want your site to automatically approve all comments. But you get...

Words that trigger SPAM filters

Writing the subject lines for your emails can be one of the most stressful steps of email marketing. Is it engaging? Too short? Too long? Too boring? Will people click ‘delete’ because of it? Or will they open it? Will it even get to them, or will it...

How to attract better clients

I must admit this is a problem I have had as well.  The operative word here is attract.  Attract has noting to do about the client and everything to do about yourself.  Why are “self improvement” seminars so popular in businesses that require marketing?...

Down with Social Media Experts

I just read a poorly conceived article that over generalizes and over simplifies the entire world of Online Marketing. This is my response. Be careful how you over generalize. Just because someone is called a social media expert, doesn’t mean they don’t...